oh, no! looks like all that greedy shrinkflation blew up in your greedy faces! boohoo!

Attempts to win back consumers through smaller package sizes and promotional deals went nowhere.

What kind of consumer would be won over by smaller sizes? Savvy consumers know the best deals usually come from the larger sizes, which tend to have a lower price by weight. Or are they seriously trying to frame shrinkflation as somehow being for a customer's benefit?

Like if I'm going to pay $9 Canadian for my chips anyway, I might as well buy the locally made brand or other premium chip.

I used to only buy name brand snacks. I like the consistency, and I can afford it, so I'd spend the extra few cents. And honestly I just didn't even pay attention to the price.

But $6 for a bag of Cheetos? I can still afford that, but I won't because fuck them. I'm buying store brand for life now. If they put the price lower than it was before and fire someone for being so disrespectful to their customers, I'll give them another shot, but that's not going to happen.

Attempts to win back consumers through smaller package sizes and promotional deals went nowhere.

They tried to win consumers by shrinkflation? Oh fuck them.

When I initially readthe headline I was very confused because I hadn't been aware Pepisco had become a semiconductor manufacturer.

“We’ve spent the past year listening closely to consumers, and they’ve told us they’re feeling the strain,” said Rachel Ferdinando, CEO of PepsiCo Foods U.S. “Lowering the suggested retail price reflects our commitment to help reduce the pressure where we can. Because people shouldn’t have to choose between great taste and staying within their budget.”

What a fucking liar. They spent the last couple of years trying to find ANY other solution besides lowering prices, and now they are lowering them AFTER losing a billion bucks, and trying to frame it as trying to help their customers. No they aren't, the bleeding has gotten so bad that they are now in a blind panic.

I stopped buying their overpriced crap long ago. At Aldi, you can get a decent sized bag of the best kettle-cooked chips I've ever eaten for less than $2. A tiny bag of Lays, 20% of the size of an Aldi bag, is $3 or more. Pepsico can go fuck themselves with their predatory prices.

The CEO talks about their products like the McDonalds CEO.

Oh no poor people are our biggest market. How else will people in food deserts get their calories.

$7 bag?!

I love a good news day.

The article doesn’t mention it, but at least here in Europe, one big issue is that they changed all their products to be tasteless.

Because of the ‘healthy foods’ grading we have here, they took out a lot of what made their chips tasty. Resulting in very bland products. We personally haven’t bought any of those brands for a few years now because of it. Because I don’t want a ‘healthy’ chip - I want a tasty snack.

It’s definitely noticeable in Dutch supermarkets that many people are ditching those brands because of the lack of taste. And the price increases just accelerate that.

I notice all the brand name chips are $6-8 but the off brands and Walmart brands are like $2-3…

There is a Frito-Lay factory in my home town. It absolutely stinks. At certain times of the year, it’s worse and the odor just lingers in the air.

Yup quit buying their stuff a while back. Insane prices and less product. Only a clueless idiot would think that would attract customers.

I’ve got the solution! Smaller chips, more air in the bag.

Artificial movement on the supply or demand curves will typically work back toward equilibrium...

Look who found the near side of the total cost curve.

Why would anyone buy Lays when Utz exists, is cheaper, and better?

Too bad. I've learned my lesson and won't be giving you business my money again.

My local grocery store brand has a similar or better alternative anyway, and always cheaper.

Like I'd ever willingly buy an American product.

Good?

Eat more cheaper fresh whole foods!

Everybody is a commerce genius until things hit three comma losses.

No surprise here. Their shit is overpriced and not in any meaningful way better than most competitors. Yeah there are some things like Fritos that are pretty unique, but potato chips are a dime a dozen and you can honestly get much better potato chips from other brands.