86
submitted 4 months ago by solrize@lemmy.ml to c/news@lemmy.world

In what it’s calling an “aroma ad,” home goods and fragrance corporation Bath & Body Works is pumping vanilla and fresh pine scent from diffusers attached to steel girders in the tunnels connecting the subway beneath Grand Central Station in New York City.

As The Associated Press reports, commuters’ olfactory senses are being assaulted by the “Fresh Balsam” scent as part of a promotion campaign in collaboration with the Metropolitan Transportation Authority (MTA).

all 21 comments
sorted by: hot top new old
[-] tal@lemmy.today 80 points 4 months ago* (last edited 4 months ago)

Calling using scent diffusers "pumping soothing gas" sounds more than a little clickbaity.

[-] Cuberoot@lemmynsfw.com 13 points 4 months ago

I clicked expecting chloroform.

[-] BarbecueCowboy@lemmy.dbzer0.com 11 points 4 months ago

I know, they sell these at a smaller scale for your furnace/ac units, you just clip them onto the intake.

They are honestly pretty great, but i'd never classify them as 'soothing gas'.

[-] phoenixz@lemmy.ca 5 points 4 months ago

True

Having said that, piss off with your marketing crap, companies

[-] Thedogdrinkscoffee@lemmy.ca 46 points 4 months ago* (last edited 4 months ago)

And all the sensitive people who break out in hives and loved it when work had a scent free policy.

[-] SnotFlickerman@lemmy.blahaj.zone 20 points 4 months ago

I don't break out in hives but I can guess being in that subway would immediately give me a sinus headache.

[-] ieatpwns@lemmy.world 27 points 4 months ago

That’s nasty it’s just gonna smell like piss and pine and vanilla

[-] discocactus@lemmy.world 22 points 4 months ago* (last edited 4 months ago)

https://ehp.niehs.nih.gov/doi/10.1289/ehp.1104052

"Fragrances, particularly terpenes such as limonene, are associated with secondary chemical reactions in indoor air and can contribute to the production of formaldehyde, glycol ethers, ultrafine particles, and secondary organic aerosols (Nazaroff and Weschler 2004; Singer et al. 2006). Exposure to fragrances has been associated with a range of health effects, including allergic contact dermatitis, asthma and asthmatic exacerbations, headaches, and mucosal symptoms (Heydorn et al. 2003; Kumar et al. 1995; Steinemann 2009)."

[-] ephrin@sh.itjust.works 21 points 4 months ago

That Pax is gonna turn them into Reapers…

[-] absGeekNZ@lemmy.nz 4 points 4 months ago

I'm like a leaf on the wind, see how I soar.

[-] Kolanaki@pawb.social 4 points 4 months ago

ASSUMING DIRECT CONTROL

[-] chronicledmonocle@lemmy.world 2 points 4 months ago

Break the chains.

[-] HenriVolney@sh.itjust.works 15 points 4 months ago

Oh, they did their research and are claiming it is totally safe! I am relieved, thank you big corps

[-] WhatGodIsMadeOf@feddit.org 6 points 4 months ago

They are just getting ready for the genocide.

[-] ebolapie@lemmy.world 4 points 4 months ago

aka they started using a pine scented air freshener

[-] Ilixtze@lemmy.ml 3 points 4 months ago* (last edited 4 months ago)

me sitting next to the subway pot head getting some second hand smoke.

[-] Quilotoa@lemmy.ca 2 points 4 months ago

They'll be putting it in the chemtrails next.

[-] Econode@discuss.tchncs.de 1 points 4 months ago

Is it a gas or an aerosol?

[-] lemmie689@lemmy.sdf.org 1 points 4 months ago

Try pumping some soma ... mmm ... I wanna be sedated.

this post was submitted on 22 Nov 2025
86 points (93.9% liked)

News

37166 readers
1527 users here now

Welcome to the News community!

Rules:

1. Be civil


Attack the argument, not the person. No racism/sexism/bigotry. Good faith argumentation only. This includes accusing another user of being a bot or paid actor. Trolling is uncivil and is grounds for removal and/or a community ban. Do not respond to rule-breaking content; report it and move on.


2. All posts should contain a source (url) that is as reliable and unbiased as possible and must only contain one link.


Obvious biased sources will be removed at the mods’ discretion. Supporting links can be added in comments or posted separately but not to the post body. Sources may be checked for reliability using Wikipedia, MBFC, AdFontes, GroundNews, etc.


3. No bots, spam or self-promotion.


Only approved bots, which follow the guidelines for bots set by the instance, are allowed.


4. Post titles should be the same as the article used as source. Clickbait titles may be removed.


Posts which titles don’t match the source may be removed. If the site changed their headline, we may ask you to update the post title. Clickbait titles use hyperbolic language and do not accurately describe the article content. When necessary, post titles may be edited, clearly marked with [brackets], but may never be used to editorialize or comment on the content.


5. Only recent news is allowed.


Posts must be news from the most recent 30 days.


6. All posts must be news articles.


No opinion pieces, Listicles, editorials, videos, blogs, press releases, or celebrity gossip will be allowed. All posts will be judged on a case-by-case basis. Mods may use discretion to pre-approve videos or press releases from highly credible sources that provide unique, newsworthy content not available or possible in another format.


7. No duplicate posts.


If an article has already been posted, it will be removed. Different articles reporting on the same subject are permitted. If the post that matches your post is very old, we refer you to rule 5.


8. Misinformation is prohibited.


Misinformation / propaganda is strictly prohibited. Any comment or post containing or linking to misinformation will be removed. If you feel that your post has been removed in error, credible sources must be provided.


9. No link shorteners or news aggregators.


All posts must link to original article sources. You may include archival links in the post description. News aggregators such as Yahoo, Google, Hacker News, etc. should be avoided in favor of the original source link. Newswire services such as AP, Reuters, or AFP, are frequently republished and may be shared from other credible sources.


10. Don't copy entire article in your post body


For copyright reasons, you are not allowed to copy an entire article into your post body. This is an instance wide rule, that is strictly enforced in this community.

founded 2 years ago
MODERATORS