this post was submitted on 16 Dec 2024
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Twitter is by far the larger platform, and small independent creators have to work to promote their game on every platform they can, if they want to succeed. The moral high ground of not using undesirable social media sites is nice, but isn't fair to people who are partially dependent on those platforms to make a living.
Also, the simple fact is that there is no reason that any entity promoting their product has to choose any of these platforms over the other--you can just post to all of them, every single one that has enough users to be worth posting to.
I've seen several small creators say they get 10 times the engagement on Bluesky. That includes sales through promo links, which can't be faked. It's becoming clear that X's numbers are mostly illusory at this point.