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[-] Etterra@discuss.online 14 points 17 hours ago

Amazing, somebody actually learned something from their use of AI slop and put that new knowledge to a practical use instead of doubling down and insisting that no it's the customers who are dumb and wrong.

[-] pjwestin@lemmy.world 41 points 1 day ago

Read the room, Yahoo Scout.

[-] meowcar42O@lemmy.dbzer0.com 5 points 18 hours ago

"Corporation realises people are too mad at super evil capitalism, switches its model to nicer capitalism instead"

[-] Soggy@lemmy.world 0 points 2 hours ago

The small cookie company falls well short of any functional definition of "corporation".

[-] meowcar42O@lemmy.dbzer0.com 1 points 2 hours ago

even if its not a corpo my point still stands. not using ai should not be a feature. it should just be a given. dont celebrate companies for not using ai, scrutinize companies using ai

[-] Soggy@lemmy.world 1 points 15 minutes ago

Yes but I think there's a lot more grace available for "small business owner thought something was Neat and was unaware of the public sentiment" than "marketing department that answers to a Board of Directors seeks to maximize profits by cutting all possible corners".

The person can be taught.

[-] Cherry@piefed.social 148 points 1 day ago

People hate ads full stop and tech has amplified them to be there, all the time, following you. Start buying only what you need from small businesses if possible.

Stop fawning over brands and marketing. They don't like you, they don't want a conversation, the don't care if you are a better person. They want your money. Capitalistic is a cancer...don't feed it.

[-] hitmyspot@aussie.zone 24 points 1 day ago

I dont know. I watch less ads now woth the aid of tech. Lemmy, jellyfin etc

[-] Signtist@bookwyr.me 17 points 1 day ago

Yeah, even my wife who uses standard streaming services with ads, youtube with ads, etc reminded me recently that we used to have 3 5-minute commercial breaks every half hour on broadcast tv growing up. I'm all for getting rid of ads, but it was interesting to realize that even before the internet you only got about a 50% ad-to-content ratio.

[-] AbidanYre@lemmy.world 10 points 1 day ago* (last edited 1 day ago)

What's crazy is if you watch shows from the 60s and 70s they can have an extra 3-5 minutes of content in a 20 minute episode.

[-] adarza@piefed.ca 8 points 1 day ago

when re-broadcast on television or cable, those older programs are often re-edited or literally sped-up (or a little of both) so they can have the current norm of 10-12 minutes of ad time per half-hour.

[-] Cherry@piefed.social 7 points 1 day ago

I find it interesting that you and another posted see tech as a line of defence. I know I also employ that but it’s taken your comments to make me see and seperate the layers of use. It’s good we can have these rational discussions here. Sorry if I sound a bit preachy or crazy.

[-] Signtist@bookwyr.me 7 points 1 day ago

Tech is a tool. Those who want power over you will use it against you, and you can in turn use it to defend against them. Ultimately it's whoever puts the most effort in who gets the upper hand, and the wealthy can always motivate people with money to get a lot of effort in on their side, so, like with most things in life, it's an uphill battle to fight against them.

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[-] Cherry@piefed.social 9 points 1 day ago

Agree. I am making a conscious effort to limit my tech to functional and what works for me. If I have to use something like YT I will use adblockers or a client (smartube) if I see an ad anywhere I pretty much block it mentally. I also resist against people trying to usher me to stuff. Can we take your email address? No you can’t!

I’m mentally done with this shit. If really rather go without.

[-] GraniteM@lemmy.world 3 points 1 day ago

There's like... one percent of one percent of advertising that has ever been created that actually had some kind of artistic or entertainment merit. Those insane Spongmonkies ads for Quiznos. The H&M ad Wes Anderson did. It's so vanishingly rare as to not meaningfully count, but it does happen once in a blue moon.

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[-] LovableSidekick@lemmy.world 9 points 21 hours ago* (last edited 21 hours ago)

This is fantastic if it means companies can switch to inexpensive ads that can be cobbled together by somebody's kids, and ditch their multi-million dollar ad budgets that just make everything cost more.

[-] turdburglar@piefed.social 2 points 14 hours ago

i mean sure, but it’s corporate greed that actually makes things cost more.

[-] LovableSidekick@lemmy.world 1 points 11 hours ago

That is definitely a major factor, it's just not the only one. People seem to believe the world operates like a comic book with designated villains do all the bad things and everybody else is just a victim. Individual behavior is also a factor. I mean what's the dominant gospel on Boomers - that they irresponsibly polluted the Earth and wasted all the resources, or that they were innocent victims of a few evil billionaires?

[-] lemmyvore@feddit.nl 1 points 2 hours ago* (last edited 2 hours ago)

The former.

Evil billionaires are more of a 2020's thing.

[-] nulluser@lemmy.world 76 points 1 day ago* (last edited 1 day ago)

"We started noticing consumers weren't rewarding polish the way brands thought they were," said Chookie founder Zev Ziegler

Ummmmm...

One of its AI ads was rife with misspellings and terrifying, googly-eyed chocolate bars. Another of them shows an AI-generated figure producing the cookie bars in what appears to be lab.

I don't think "polish" means what you think it means, Zev.

[-] Khanzarate@lemmy.world 18 points 1 day ago

Reading the article, it sounds more like a comment on advertising as a whole and not their AI ads specifically. Polished videos vs relatively unpolished hand filming it.

Either way, they got to the correct answer.

The method to get the right answer is often more important than the answer itself.

[-] tmyakal@infosec.pub 8 points 1 day ago

Spoken like a true math teacher.

[-] snooggums@piefed.world 4 points 1 day ago

Math teachers are correct, becsuse doing the right steps is repeatable and scalable. Plus you can figure out where you went wrong the times you don't get the answer right the first time!

[-] Khanzarate@lemmy.world 3 points 1 day ago

No.

That's true for people. Corporations don't learn from mistakes and cannot improve over time, they're legally obligated to seek shareholder value.

Expecting a corporation to do things for the right reasons is like expecting AI to do things for the right reason.

If we must interact with either, we must simply be glad when the answer is correct. If we want corporations to act more like people and be able to have real values, we need to bake a corporation's values into law in some way.

Private businesses can still have morals and can learn and all that good stuff where the method matters, but public ones will always dehumanize.

So I'm happy they hit the right result. I'm also happy they're talking about it like this even though this talk is also just a publicity response, because other companies might see this and also do the right thing for the wrong (purely financial) reason.

But this is also why corporations shouldn't be people and should be barred from everything involving government and all that, if not abolished altogether.

[-] statler_waldorf@sopuli.xyz 5 points 1 day ago* (last edited 1 day ago)

Every time I write an email on my phone in Gmail, it pops up a blurb asking "Polish?" so I assume this is a term they're trying to repurpose. But my first thought every time I see it is that it's asking to translate my message into the Polish language.

[-] xthexder@l.sw0.com 5 points 23 hours ago

They can polish a turd all they want, but at the end of the day, it's still shit.

[-] GamingChairModel@lemmy.world 5 points 1 day ago

"I outsourced the copywriting to the lowest bidder, who happened to be in Poland"

[-] Siegfried@lemmy.world 9 points 23 hours ago* (last edited 23 hours ago)

This feels like watching a sprout breaking concrete...

Something like 4 years ago, i remember watching a flyer that was published in a few news outlets about some yankee big city, looking for a graphic designer. The flyer was practically a toddler's doodle. I expect AI to have an actual impact in art, looking to over express the human intervention

[-] JustTesting@lemmy.hogru.ch 21 points 1 day ago
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[-] HobbitFoot 11 points 1 day ago

I feel like a large part of it is that a lot of AI slop is still in the uncanny valley. The uncanny valley has been shown to create a massive negative emotional reaction in people. You don't want to trigger that reaction while trying to sell people something.

[-] GrayBackgroundMusic@lemmy.zip 14 points 1 day ago

That's part of it. For me, AI signals low effort. I can see computer generated slop anywhere. It's completely ignorable. Human stuff, in this age of isolation, brings me joy. I love janky, hand made stuff because there's a human element to it.

[-] LastYearsIrritant@sopuli.xyz 5 points 21 hours ago

Naw, AI is literally corpo bland. It can't be interesting and unique, cause it can't take chances.

If everything is the same boring AI garbage, it'll just blend into the background.

Good marketing has to be interesting and stand out. LLMs are the opposite of that.

[-] vapordays@leminal.space 7 points 23 hours ago* (last edited 23 hours ago)

"charming" ads

"We thought building a cardboard airline in a treehouse sounded more honest."

I don't think they know what "honest" means

[-] 7101334@lemmy.world 5 points 23 hours ago

It's a small snack company stranger, not fuckin Palantir. I reflexively hate advertisements too, but given that I am occasionally forced to overhear them or god forbid witness them with my own eyes, I would take something human over something slop-generated any day.

[-] vapordays@leminal.space 1 points 17 hours ago* (last edited 17 hours ago)

I don't enjoy every company pretending to be super cute and trigger our buttons to sell its most likely bullshit ass product which is "honestly" most likely totally unrelated to the advertisement they are pushing in our face

[-] 7101334@lemmy.world 2 points 2 hours ago

THEY'RE COOKIES FFS

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[-] MalReynolds@slrpnk.net 49 points 1 day ago

Ads are, by history, increasingly better forms of mind manipulation. Fail to block them at your peril, however cutesy.

[-] Klear@piefed.world 23 points 1 day ago

Either ads don't work, and so I'm doing them a favour if I block them, or they do work and in that case it's fucking evil mind control and you bet your ass I'm going to block them. There's no scenario where blocking ads is not the moral choice.

[-] Semi_Hemi_Demigod@lemmy.world 6 points 1 day ago

Beyond that, ads on websites can have malicious code in them. Blocking ads isn’t just morally correct, it’s also good digital hygiene

[-] MalReynolds@slrpnk.net 7 points 1 day ago
[-] Cherry@piefed.social 19 points 1 day ago

This is exactally it.

It’s puff pieces like this too. Are we supposed to pat them on the back, give them our loyalty, because they are not using the latest technique?

The piece is pretty much we don’t use AI, go on our social media and lap up our human made mascot.

Short story is they tried AI, they jumped to the next option, hating AI, they used data to analyse these techniques and then make an article to promote this. All to sell cookies.

It feels like a constant battle to keep the manipulation away.

[-] RIotingPacifist@lemmy.world 6 points 1 day ago* (last edited 1 day ago)

Whenever i go to Reddit it's like 50% Amazon AI ads and i always wonder what the point is.

  • Everyone knows Amazon exists
  • They aren't for generating good will for the brand
  • They aren't particularly interesting and would IMO at least be creative perspective shifts if you got rid of the AI

🤷‍♂️

[-] XeroxCool@lemmy.world 4 points 1 day ago

Guesses: reminding you you have something in your cart. Showing you some bullshit product. Preventing competitors from gaining ad space helping cement brand significance as THE brand. Reminding you to shop for something.

Coke doesn't run ads to sell you on the idea. They run ads to make you think you're thirsty and that you could go for a coke. Amazon just needs you on their site.

[-] THB@lemmy.world 24 points 1 day ago

Nice to see. I've unsubscribed from businesses I used to support for using AI in their marketing

[-] Snapz@lemmy.world 4 points 1 day ago

Remember the phrase, "A leopard doesn't change its lazy urge to utilize AI slop". Instead of AI imagery, they are now likely just asking for AI generated ad treatments and scripts for the spots they have film students shoot for slave wages. Then they probably sit back and vape, Joe rogan playing in the background, as they bet on celebrity fart probabilities on kalshi and laugh like they got away with something.

When these ghouls abandon humanity, don't give them a second chance after they get caught.

[-] 7101334@lemmy.world 4 points 23 hours ago

Yes, we should give no one an opportunity to change or learn from their mistakes. We must focus on projecting our own moral purity and superiority above all else, for there is no higher pursuit. Maybe we could come up with some phrases in Latin or something even.

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[-] noxypaws@pawb.social 4 points 1 day ago

"We started noticing consumers weren't rewarding polish the way brands thought they were," said Chookie founder Zev Ziegler in a press release. "They were rewarding effort. Humor. Tiny human decisions. When we compared the performance of our handmade work against AI-generated creative, the difference wasn't subtle."

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this post was submitted on 11 Jun 2026
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