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Title should read:
#Chipotle goes under after last willing customer cratered pants after eating Chipotle
I feel like I'm trying to rationalize insanity, and I do understand the reason, but why does the burrito company need stock?
Money
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(3 replies)
As opposed to young people with jobs who can afford their food...?
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Maybe I'd eat there if they sold food.
And if it was cheaper. Real texmex costs less
Hell real proper Mexican food costs less. Literally went to a Mexican restaurant last week and it was $17 for a fuck ton of food. And that includes a drink, chips, salsa and guacamole on top of the 2 meals worth of food.
They could try not making as much per customer to increase the number of customers. This though would mean they were not gouging enough money per sale. A loop for which they can not get past.
Shit, I discovered Izzos Illegal Burrito and it’s much better at a fraction of the cost!
But but but...
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(1 replies)
I just go to Cava instead these days. Way better
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I remember when Chipotle was still a Colorado-only thing. Better than Subway or Quiznos and the price was right. You could get in, get lunch, and get out relatively quickly.
I don't know that things went pear-shaped the very instant they started their massive expansion everywhere, but it's been different for quite a long time. Like a lot of brands, I'm sure they sputtered along on their reputation mostly and the place made money even if consumers started to get disillusioned.
Used to be that Qdoba and Chipotle seemed to be pretty decent options, but I'm always kind of disappointed in both these days. Qdoba offered Impossible Meat as an option for a while, but seemingly no longer does...
I think it's just a classic case of profit maximization. Chipotle felt pressure from shareholders to continue increasing profit every quarter, and that inherently involves cutting costs and increasing prices
Yeah, it's pretty annoying - publicly traded companies must constantly be growing. Something like a restaurant cannot just be successful in making a mere profit, oh no, it has to be compared to last quarter/last year...even if it means endangering everything that made the restaurant successful in the first place...
Better than Subway or Quiznos and the price was right.
Yes I literally remember when a meatless chipotle bowl was only $6.45.
I'm pretty sure I haven't eaten there since those good old days.
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(11 replies)
They prefer to cook at home.
10+$ for a mostly rice burrito? hard pass
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wait, people were able to afford it before? never went becuase it was overpriced.
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this post was submitted on 31 Oct 2025
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