62
Streaming service formerly known as HBO Max is changing its name to HBO Max.
It amazes me how little executives at these large companies understand about branding.
You had one of the most recognizable names in entertainment and fucked it up.
And the shitty streaming platform you build doesn't help.
Remember Twitter?
Now I’m waiting for them to rebrand as Home Box Office.
I've always just called it HBO.
thank you. i figured i couldnt be the only one calling it "HBO" without anything else strapped to it.
names may change like the tides, but its still HBO.
For those who didn't click on the link to see the actual formatting of the title:
~~HBO Go~~ ~~HBO Now~~ ~~HBO Max~~ Max Is Changing Its Name to HBO Max
In elementary, i had a friend named Torrance who hated the name Torrance. So, for third grade, he used his middle name, James. Didn't like it. Fourth grade, he went with just Tor. In fifth grade, we just mashed up a bunch of random names and called him DylTorPeteBobJames. This feels the same: HBOGoNowMaxBobJames
this is like marketing 901
Hodor
this post was submitted on 15 May 2025
62 points (97.0% liked)
Technology
2732 readers
193 users here now
Which posts fit here?
Anything that is at least tangentially connected to the technology, social media platforms, informational technologies and tech policy.
Post guidelines
[Opinion] prefix
Opinion (op-ed) articles must use [Opinion] prefix before the title.
Rules
1. English only
Title and associated content has to be in English.
2. Use original link
Post URL should be the original link to the article (even if paywalled) and archived copies left in the body. It allows avoiding duplicate posts when cross-posting.
3. Respectful communication
All communication has to be respectful of differing opinions, viewpoints, and experiences.
4. Inclusivity
Everyone is welcome here regardless of age, body size, visible or invisible disability, ethnicity, sex characteristics, gender identity and expression, education, socio-economic status, nationality, personal appearance, race, caste, color, religion, or sexual identity and orientation.
5. Ad hominem attacks
Any kind of personal attacks are expressly forbidden. If you can't argue your position without attacking a person's character, you already lost the argument.
6. Off-topic tangents
Stay on topic. Keep it relevant.
7. Instance rules may apply
If something is not covered by community rules, but are against lemmy.zip instance rules, they will be enforced.
Companion communities
[email protected]
[email protected]
Icon attribution | Banner attribution
If someone is interested in moderating this community, message @[email protected].
founded 2 years ago
MODERATORS