Amazon out to ruin Bond.
this post was submitted on 21 Dec 2024
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Daniel Craig's Casino Royale was so good because it did something new; it flipped the series on its head and that was a refreshing change of pace. Realistically gritty action thrillers have dominated the genre ever since. Diluting that with Marvel-esque writing or generic spin-offs would be such a letdown.
I'm not sure what I want next from the Bond franchise, but a Marvel influence is definitely not it.
Next James Bond takes place around Amazon fulfillment centers around the world, and Alexa plays a key part in it. Bond is a black, young female agent this time because diversity (her father was Bond 009), and she has super powers from computer chips running in Amazon cloud.
Amber Ruffin as Jane Bond confirmed?
WHAAAT?
Amazon reportedly in favour of “Marvel-style” ideas to expand the franchise, such as spinoff shows and films.
Its not like there are a shortage of spy-thrillers bouncing around. I don't see anything immediately wrong with an MI6 extended universe, particularly if it lets younger and more unorthodox talent have fun with the setting. FFS, "Agents of Shield" and the Netflix TV street-level-hero spin offs were functionally thrillers in their own right. A lot of them were very good.
But there's so much wrong going on under the hood of the industry. More and more talent sacrificed on the alter of AI generated content (the Rings of Power generative dialogue/screenwriting was a horrifying example of how to waste $700M in acting/set design). More focus on special effects and less on cohesive storytelling or direction.
Like, if you got the writers room from Slow Horses to do a spin-off franchise called "009", I would be fully on board. But if its just going to be the franchise eating its own tail with forty different poorly adapted variations on Casino Royale... yeah, I can understand why there would be drama.
As much as I think AI will make everything worse, I think it's just a symptom of the real problem in the industry.
I think it boils down to two things:
- Major studios are pure capitalists with no artistic interest, with newcomers like Apple and Amazon not even having a culture for authenticity in any part of their operation
- Marvel made too much money
So what they've learned is that there's no point in making movies - if they want to make money they need to make a franchise. So they keep investing in anything they can possibly milk into a soulless franchise that sucks in consumers and leaves them hooked.
There's no room for artistic authenticity in this process. It will produce worthless garbage by design. It's consumerism turned into cinematography.
Thank god some are rebelling against it.
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Can you tell me more about Rings of Power using GenAI?
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If Amazon can’t continue with Bond, maybe they can sell the franchise to Disney, paving the way for a Bond/Doctor Who crossover in which Bond is a rogue timelord known as The Bachelor.
I'd go for period adaptations of the books as a streaming show. Finally get a real version of Moonraker for example.
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The thing about the Marvel Cinematic Universe is they already had a massive comic book universe to build from with thousands of stories and characters, and that excludes the ones they already licensed out. Only other IP that can match that catalog is DC, and they keep retreating back to Batman and Superman. Building a cinematic universe from a single character or premise requires way more planning and preparation than studios are willing to spend on.
I actually don’t even know if it’s the planning, studios don’t have the patience for it, the Infinity Saga took 10 years to build to the crescendo they hit around Civil War and that was enhanced by the surprisingly wide appeal of Guardians of the Galaxy, a refreshing shift to Thor(which they eventually overplayed) and the major cultural moment of Black Panther to get there