this post was submitted on 12 Dec 2023
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After more than two decades of E3, each one bigger than the last, the time has come to say goodbye.

Thanks for the memories.

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[–] [email protected] 31 points 9 months ago

It's popularity was slowly waning and companies have been slowly pulling back on the marketing at the expo for almost a decade. Over the pandemic period the largest gaming names (Nintendo, Sony, etc) pulled out entirely and created their own marketing events of a similar style that were cheaper and easier to maintain while still accomplishing the same thing. E3 was left as a bunch of disjointed marketing events held around the same time. Geoff Kneighlys events ended up filling in the void it left over this period and E3 just never recovered.