this post was submitted on 03 Oct 2024
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The name of the company is the Korean word for "Modernity". It is pronounced like "Yun" with an "H" in front of it. Or "Hun", but with the "Y" from "Yum" after the H.
To the best of my knowledge, there's no English word or phrase that uses this combination. "He Yawn Day" is pretty close, but slur the first two words together into a single syllable, and make it rhyme with "Sunday"
The wikipedia page for Hyundai has a recording of the correct pronunciation.