this post was submitted on 12 Sep 2024
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American media gets to appeal only to Americans and everything else needs to have a 'worldwide' appeal that happens include America heavily in consideration as if there's some sort of cultural hegemony or something
That everything else is Japanese.
I'm comparing one country's comic industry to another.
Also, DC and especially Marvel have come out time and time again to talk about the difficulties with their media (especially movies) attracting an audience outside of America.
American comics are hyper specific, and as a result appeal to Americans only. On the other hand, Japanese mangas have global appeal because they aren't hyper specific to the Japanese.
More people know who Goku is than superman. There's a reason for that.
They aren't hyper specific to the Japanese so they can market to Americans. The rest of the world also deals with this and their own imported American culture. America can be hyper specific to America because it's America. Goku is popular in Brazil via America