Because it leads to measurable difference in empathy response:
A 2008 experiment researched teenagers' perception of epilepsy with respect to people-first language. Teenagers from a summer camp were divided into two groups. One group was asked questions using the term "people with epilepsy", and the other group was asked using the term "epileptics", with questions including "Do you think that people with epilepsy/epileptics have more difficulties at school?" and "Do you have prejudice toward people with epilepsy/epileptics?" The study showed that the teenagers had higher "stigma perception" on the Stigma Scale of Epilepsy when hearing the phrase "epileptics" as opposed to "people with epilepsy".
https://onlinelibrary.wiley.com/doi/10.1111/j.1528-1167.2008.01899.x
The human brain is weird and wired wrong for modern life. The best way to master our worst impulses is to try and do small things that nudge it in the right direction.
If you've ever done Cognitive Behavioral Therapy, it's a similar idea. Identify behaviours you can practice that help you think the way you want to think.
Have you looked through the Sync settings menu? You can customize A LOT about the UI look and feel, including card type, card information, text size, text font, etc.