Apple

People don’t buy casetify cases because they are good cases, they buy them because they like the design. The designer markup is an industry I never thought would enter the case market but here we are.

People pay $1k+ for a phone when there are cheaper options that largely function the same. Shouldn’t be surprising that it’s the same for cases.

I payed 40$ once for a Casetify case for my IPhone XR (although I think I had like a 10$ discount for being the first purchase or smth). I don’t know what the hell happened between that and now, they are sooo expensive.

Not specifically Casetify related, but I have noticed the price point for basically all cases in-stores now is $50 and most of them are dogshit. Companies are real bold charging fifty bucks and more for a case that cost them a dollar or two, landed.

Ideal of Sweden is great for well made fashionable statement cases for women and some men 💜

Casely is the BEST. Their cases are around $50 for the bold style (which is really sturdy) but they do sales all the time so you can get one 40-50% off or BOGO. I love them bc you still get a pretty phone case but it isn’t so ridiculously expensive

“A fool and his money are soon parted.” Abraham Lincoln, maybe.

Go caseless

I mean, your already paying $1,100 for a phone, what's another 10% to add personality?

I was willing to spend $60 on a dbrand ghost case, but only because they're the only ones that promise a replacement if your case gets yellow (which has happened to literally every transparent case I owned).

The evangelion collab cases are pretty cool design wise but the price is way too steep for a normal case. As for the non brand ones I feel like they're a waste of money, you could probably get a similar design on aliexpress.

It’s pure profit

I have a Casetify Impact case in matte black for iPhone 15 Pro that I'm no longer using. Non magsafe version. Happy to sell at half price if anyone is interested. Just DM me.

You can feel the designs on the case when you run your fingers over it.. they didn’t put any coatings to protect it. They chip easily. And boarder comes apart from the back. I ordered a case and they sent me one all scratched and defective.. they did fix this but they literally sent me 2 more messed up cases before the 4th one was okayish.. their shipping is long so this took like 3 months before finally getting an acceptable case.. it shouldn’t take 3 cases before you get a scratch free one imo.. also I rotate cases a lot and drop my phone a lot. Casetify was the only case where my screen cracked..

While I didn’t buy it for myself I’ve had a Casetify case and I’ve loved it for the year or so I’ve had sure. In college I used Spigen ones and always found they felt flimsy. I’ve dropped the Casetify one countless times and my 13pro is still going strong

I don't know about casetify, but I have paid $60 and more for UAG cases, that are lightweight and rugged and been buying them for 10 years at this point and I will continue to buy them until I die or they go out of business.

I also spend $40 to $50 for a good matte Glass screen Protector like Zagg Invisible Shield ones.

If I'm spending over $1,000 on a smartphone, spending an extra $100 or $150 to properly protect it is a no brainer. a Screen or rear glass replacement will cost you way more.

Don't shoot me but I just bought a Casetify for my iPhone 15 🤷🏼‍♀️🤷🏼‍♀️🤣

I literally had never heard of the brand until I started googling for cases I liked when I had ordered the phone. I knew nothing about its purported status or what social media person had it and frankly even when going through their website I have never heard and/or could care less about their co-branding or licensed stuff.

I read reviews and the case actually did its job of protecting the iPhone which was very important to me as I would not have gotten a case based only on its style.

I can afford the cost but I am actually pretty frugal as I am replacing a six year old iPhoneX which has the same case I bought for it six years ago. I am only replacing the iPhone because it won't upgrade the iOS and also battery is starting to degrade so I thought why not.

Based on the time I will own the iPhone 15, the Casetify will cost me about $20 a year - which is a small sum for something that will give me a slight bit of aesthetic pleasure every day.

FWIW, my design is Art Deco inspired and I can't imagine a person thinking that OMG that is a high status case when I use my phone 🤣🤣

That’s actually insane, I find a 10-20$ clear case with good reviews. The cost of making them would never exceed that much

Team no case here.

Over the past 15 years, starting to hate cases recently. Definitely raised more eyebrows than those with $100 cases.

I "splurged" this year for a caudabe, which i love, and that was only $40. Normally go with spigen. Casetify is a scam for people with more money that brains.

Same. I cringe when I spend $50 for a speck case but they are pretty good and grippy. Still $50 for a thin piece of molded plastic and rubber is dumb. Sometimes I can find a $10-15 case on Amazon but sometimes takes 3,4 purchases/returns before I find a decent one.

I bought one in the past for my Iphone 12 pmax(around 60 bucks) not worth it to me, sure it's pretty protective but it's also very bulky also shipping took close to a month

These companies are very good at marketing mass produced cases they buy in bulk from china. They can essentially sell one case and pay off a bulk order of 100+ if we’re going by Alibaba pricing for casetify clones.

Marketing. That's all it is. Just upscale marketing of their product. Price it expensive and many will assume it's more valuable or somehow "better". I get bored with phone cases and cycle through too many to pay that,much for one. 60 bucks is the most I would spend and even then it better be a neat case.

I like that they have biodegradable cases and I pay the premium for that. But you can get them from Etsy stores like mexiburg.com much cheaper and they have cool designs as well.

I have rhinoshield. Real question is why some people have a 2€ case on a 1200€ phone

There's a Casetify store at the mall that I frequent. It always has a line on the weekends to get in. And people aren't just browsing either. They're buying stuff.

I generally won’t spend over $50 on a case. The Otterbox Defender is $60 so I might make an exception for that since you won’t get much better protection than that thing.

Why do you care where people spend their money?

Stop gatekeepking.

Literally just go to AliExpress and spend $3, protects my iPhone for years.

I think its more about the brand name that's on the package that's commanding the high price tag.

Before going MagSafe I've used several third party brands whose cases were under $20 each, purchased from Amazon, eBay, Five Below, and Walmart and all of them have done the job for me. The only name brand case I've ever purchased was the Otterbox I had for my iPhone 12...

Unfortunately

It’s not surprising at all! And it makes perfect sense. I’ll tell you why.

tl;dr……they have to cover the high cost for their advertising budget while still making a profit margin.

Casetify pays celebrities like Olivia Rodrigo to appear on their advertisements. Then they pay money to plaster those advertisements all over NYC. That can make it quite expensive to turn a profit on a piece of molded plastic…. …on top of the standard costs of doing business.

In my country we get knock offs for casetify with similar quality as the og at around 4usd.

Otterbox is the most expensive case I’ve ever bought…

But considering their reputation and the fragility of modern iPhones, I need it.

Going beyond $40 seems a bit ridiculous though

Most I paid was 40

I bought one on sale just to try —too thick for it’s own good.

But it did protect my phone when I dropped it 6 ft from the ground. Screen didn’t crack but it also did not work anymore lol.

went for Dbrand instead. Totally worth it

Creating a case isn't expensive. They just put a silly margin on top of it due to demand for these things.

As someone else said here, i also by a £10 Spigen case from Amazon. Dropped my phone many times, hasn't broken. I don't oogle at it as the majority of the time it's in my pocket.

I legit bought couple cases for ₹250-300 (~$3 - $5) from local phone shop and still using those :/

If I like their design, I'd just buy copies from Aliexpress 😂

Though I spent my money on dbrand. I really like their grip case.

Using spigen case for 5 yrs in my xr. Still same as new. Its like buy it forget it for life.

I’d rather get an OtterBox or something. Right now I have a Walmart case on my 15 plus. My kids have dropped it a couple of times and no issues. Casetify cases look nice but $100 bucks for a case is wild.

I really like some of their designs so I make the splurge. That said, I have not paid more than 62 dollars for one, which is steep, yes, but just saying that the simpler builds are in that range, e.g the ones without camera covers and overdesigned bumpers.

Yeah I don’t get it either, I could never pay that much for a thing with a branding really visible. Like they should pay me to wear that.

When I first got an ad for Casetify I thought to myself "What pretty cases!" then I saw the prices. Those prices are insane. Not only that i heard stories of people who owned cases from Casetify and shared how unstable they are and how their phones still broke(yes even with the case on). I get myself cases from shein for 1-5$ that are just fine. My most expensive case is a pink silicone case with the apple on the back and I got it for 7$. I am sorry but giving more than 10$ for a phone case is insane.

I use Spigen cases off Amazon and they’re a fantastic balance of durable and not overkill (I think they have some otter box style cases) but I like the regular ones. $10-15 average

Those cases are over priced and over hyped

Congrats on the high income

Caseify is actually a pretty friggin resilient case. I have a Gear4 with the D30 crap that hockey goalie pads are made from. IPhone 14 Pro Max fell off roof of lifted Jeep @ 55ish mph. Phone destroyed, but also notified all my emergency contacts that I'd been in a collision, AND CALLED EMS!!! I found my phone in the street smashed af and then I see a fucking firetruck and ambulance racing up the highway so I bolt out of the road after pucking up the phone and they slow down until they're stopped right where my phone was on the ground at. I ran back towards the firetruck (in hindsight that wasn't the best idea) the firetruck driver threw on all the floodlights, presumably looking for wreckage, and everyone except the driver jumped out of the firetruck and started rushing towards me. The look of relief/disappointment on their faces made me feel shitty for wasting their time, but also reducing the number of available EMS for someone who could've potentially needed them. My lady's iPhone 14 Pro is in a caseify or whatever, it was like $95. I thought it was fuckin outrageous too but her phone just survived a fall from a 3 story balcony onto the sidewalk below.

People actually buy cases for their phones?