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Fearing Trump ire, corporate America ditches Pride month
(www.euronews.com)
Good. Less corpo money shit in pride.
Which means less money going to pride resources.
Whilst I share your disdain at the corporatization of pride, I do feel like this is concerning in a "canary in the coal mine" kind of way.
Mastercard isn’t renewing its sponsorship of NYC Pride but said it would still participate in the event. Other traditional New York sponsors like soda and snacks maker PepsiCo and car manufacturer Nissan are not returning this year.
Banking giant Citi is not returning to sponsor NYC Pride, but plans to march there as well as in at least 30 pride events globally.
Other Pride events have also lost key sponsors including brewing and spirits groups Anheuser-Bush in St. Louis and Diageo in San Francisco.
Sounds like the IRL version of leeching off a torrent site...
They want the benefits of being there but to carry none of the weight.
Never should have invited them in the first place, and we definitely shouldn't still be allowing them when they aren't even providing funding. Corporations are not people, they do not have sexuality, they have no place at Pride.
Fuckin' right.
My city/community has even gone so far as having another Pride event in September in a big local park that the actual community puts on. The corporate sponsored shit downtown brings in out-of-towners and people watchers, the actual community comes out later in the year and it's a great time.
It's more a problem in what it represents than me being bummed i can't get a rainbow mug at target. Like, it's a symbol. Birds chirping loudly when i want a nap might be annoying, but them all suddenly going silent is alarming.
Cowards.
America gotta keep bending the knee to a felon rapist.
Pathetic country, tbqh.
I am writing down the names of the friendly enterprises that dropped the rainbow. I don't forget easily, and I never forgive cowardice.
Interesting.
this post was submitted on 28 May 2025
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