Persuadable voters seemed really focused on prices. It's hard not to be condescending here. Eggs are expensive because of bird flu. Rent is high because not enough housing is being built, mostly limited by local issues. Gas is high because of Putin's war. Anyone who thinks electing Trump will bring those prices down because they were lower last time he was president is fucking clueless.
I'm interested to see how much of a factor unenthusiastic Democrats were. Trump got about the same number of votes he did in 2020, but Harris got far fewer than Biden. It looks like a bunch of people who voted last time didn't vote this time. For them, the concerns the author dismisses might have been more important.