UK Politics
General Discussion for politics in the UK.
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[email protected] appears to have vanished! We can still see cached content from this link, but goodbye I guess! :'(
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Reform is basically rebranded UKIP, and that’s been around since 1993. (Or 1991 if you want to go with the founding of the original anti-Federal Europe group).
A rebrand basically turns you into a new party in the eyes of the electorate.
Look at the difference in polling between the Brexit Party and then Reform. Same party, but losing that name recognition dropped their support substantially.
I think the truth is somewhere in the middle, Farage is the party, and though they lulled, Farage is so closely associated with the party people are often looking past the party just to him.