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Elon Musk is considering taking Twitter out of Europe amid EU compliance investigation
(www.businessinsider.com)
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I expect a "This page is not available to European Users" page setup by X when entering and that's it similar to some pages that didn't want to to deal with GDPR did. Maybe since this is Elon Musk some rant or some crazy shit on it but that's basically it.
The thing with European ads agencies side not sure, the issue of X with Europe doesn't have much to do with them or in any case European Users wouldn't be effected by their ads anyway if the page is blocked and they might have ads for the USA I guess? So not sure if that would stop.
Of course regarding access VPNs and similar would still work... But really at least in my case I don't see myself using a VPN just to check Twitter... I will simply stop using it I barely use it already just as an RSS alternative to get some notifications.
The issue is that in order to block a website on the internet from a subset of users, there is a huge amount of work that has to be done to make it effective. I can't imagine twitter would bother with any of that, and why would they? It doesn't cost them anything to just shut down their EU offices/operations, stop complying with all EU laws they have to comply with in order to do business there, and make twitter (even more) American-centric. EU users can still use it if they want, since at the end of the day it's just a website on the internet.