Its almost like they use a complicated model to determine the price based on what the market will bear rather than set a price based upon a certain percentage of profit against cost pricing and some countries embrace the cult regardless of the cost. You could almost view Apples pricing in a given market as a measure of the pragmatism and rationality of the local consumer base.

Worldwide the prices are likely to go up as the data centres they use to provide these tangible benefits have to compete with AI data centres for resources. It will be interesting to see if price rises are applied evenly or if they use some of the more profitable whales to subsidise the areas where the consumer base is more sceptical.

I also wonder if theres going to be a golden age of snapping up unused capacity when the AI bubble bursts and all these speculative data centres that are being built before the demand eventuates get desperate to stay afloat.