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Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)

submitted 3 weeks ago by [email protected] to c/[email protected]

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They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

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[-] [email protected] 42 points 3 weeks ago* (last edited 3 weeks ago)

Maybe if they didn’t use very intrusive ads people would not install ad-blockers so much

Many websites put a video playing in later in top of the text, with another layer of ads and tiny space to read… the website would be unreadable without ad-blocks

[-] [email protected] 7 points 3 weeks ago

@DarkSideOfTheMoon @1984 and all this additional JavaScript and Elements and makes the side's just horrible slow. Compare this with CSS+HTML only sides omg how good they can feel ... I also prefer nowadays text mode browsers again, cause a good readable font + focus on what is important ... the content itself. I really get pissed if websites with public content can't be run anymore without javascript (wtf is up with you guys ?) ....

this post was submitted on 20 Jul 2025

1191 points (99.4% liked)

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