I distance myself from companies run by people who say or explicitly support people who say that I don't or shouldn't exist. There are a few other things that make me distance myself from companies, but that one is a pretty hard line. (I'm gender "non-compliant" and on the Autism spectrum among other things that have been explicitly said don't exist, shouldn't exist, or need to be "cured"). Otherwise, I try to distance myself from any companies who explicitly collect and sell my information and other things that I find problematic, but that's not always possible.