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Apple has been quiet about ChatGPT. Now Tim Cook says its hefty $22.6 billion research spend is down to generative AI.
(www.businessinsider.com)
This is a most excellent place for technology news and articles.
It was never really all that innovative a company. What Apple has excelled at in the past is making an idea really polished and well-integrated into the Apple ecosystem in ways that feel a lot more natural than most other implementations, to the point that it comes off as innovative - even if it's a feature everyone else has too.
The iPhone, for example, wasn't the only smartphone around when it released, and not even the most capable one. It was missing a ton of features BlackBerry had. Heck, it wasn't even the first touchscreen phone - that would be the IBM Simon, which came out in 1992.
But what the iPhone did was put it all into an attractive package that worked really well with Apple's services.
So I don't think the fact that they're following on LLM development instead of leading will necessarily mean Apple's version won't end up in the lead.
(Disclaimer: I'm not an Apple fan at all and think LLMs are a terrible idea for most implementations they're being put towards.)
Innovation is making an invention into a successful product. Before iPhone there were no successful smartphones. Same with ipads.
Wait, what? I literally name-dropped the most successful smartphone in history prior to the iPhone. The BlackBerry predates the iPhone by almost a decade.
What you’re saying is technically true but the BlackBerry was mostly a business phone and the iPhone was successful with the consumer market. Also, the iPhones success has dwarfed the BlackBerry’s even at its height. And, calling the 2007 era BlackBerry a smartphone is a little bit of a stretch. It was smarter than the other phones of that era but it was not smart by today’s standards and when we talk about smartphones we’re usually referring to modern phones with touchscreen displays.