this post was submitted on 17 Nov 2024
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Apple
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I’m no expert in business, but I guess that maintaining the Mac side of the company goes a long way towards the popularity of the iOS side. What they make from Macs might be tiny in comparison, but it all helps towards the amount they make from iPhones and iPads. It’s all symbiotic, y’know?
The whole sales of Macs is a small portion of Apple's earnings, but I think it’s still a lot in gross numbers.
I think it’s the sort of thing to keep a hold in case the market shifts and Apple needs to change strategies, like they’ve been doing in raising the percentage coming from services compared to iPhone sales. They’re monetizing the “ecosystem” more than ever.