this post was submitted on 15 Jan 2024
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Ubisoft’s experiment with NFTs in Ghost Recon Breakpoint was a catastrophic failure (www.taptap.io)
submitted 9 months ago by [email protected] to c/[email protected]
7 comments fedilink hide all child comments
 

A look back at Ubisoft's failed attempt to sell NFTs to gamers in "Ghost Recon Breakpoint", while Ubisoft is now ramping up its efforts to jump on the AI hype train.

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[–] [email protected] 2 points 9 months ago* (last edited 9 months ago) (1 children)

Edit and Full Disclosure: I own approx. nine dollars and twenty five cents of Gods Unchained cards in NFT format. I have never bought a profile picture or spent more than ten bucks on NFTs. I do not speculate on or day trade any form of NFT.

The way the world thinks of NFTs right now as just stupid profile pictures is like a boomer teacher using chalk on a smartboard.

Everyone is so blinded by the conmen that no one is allowed to talk about the useful functions.

Everyone just jumps on the 'NFT BAD' bandwagon.

Gods Unchained proved this. It's a trading card game where all the cards are blockchain NFTs meaning:

  1. The owners of Gods Unchained do not control the trade market, and don't take a cut. FINALLY a digital card game where people can actually trade cards with each other like IRL.

  2. If the game vanishes tomorrow, I still have my cards, and other game designers can create programs that use them.

  3. Impossible to counterfeit or cheat add cards

There are so many excellent cases for the capabilities NFTs:

A) Streamers protecting and controlling their content, taking that power out of the hands of the platforms so the platform cannot reuse the streamer's content without a transaction.

B) Creator contracts can be embedded in the NFT, making an unalterable, publicly viewable record and preventing platform caused creator abuse. Additionally compensation can be automated and made fully transparent to all.

C) Allows creators to package their premium content in a platform agnostic way meaning you don't have to rely on users syncing up their platform, patreon, and funding source, allowing the same premium content made available to the purchaser on whatever platform they choose to use. This is extra helpful now that so many streamers use twitch and youtube at the same time.

D) Time gated content that doesn't run the risk of early leaks, automated content release as well (say when kickstarter stretch goals are met)

E) Any digital function on any platform with an API can be triggered programattically by code embedded in the NFT.

Most people who have heard the word 'NFT' thinks they're all stupid links to a picture archive somewhere, but they can be SO MUCH MORE.

Unfortunately, everyone being funny has chased away all the gifted devs so this technology is going to just stagnate and fade away like the Tassimo and 3dtvs and other technologies the world just wasn't ready for.

[–] [email protected] 6 points 9 months ago (4 children)

None of these use cases need the blockchain technology that is behind all NFTs. Blockchain is a horribly inefficient, wasteful implementation of a distributed ledger which can be created in many other ways.

If NFTs fade away, one of the main reasons will be that there are plenty of ways to do what NFTs were supposed to do, but in more efficient and economic ways.

[–] [email protected] 3 points 9 months ago* (last edited 9 months ago)

Also, implementing these things requires will on the part of the developer, modern tech companies just aren't interested in any of this. There could be a perfect, low energy, privacy respecting system for all of these use cases, and it wouldn't allow Google to scrape data for ad sales, so it would just be left to rot

[–] [email protected] 1 points 9 months ago

Blockchain is a horribly inefficient, wasteful implementation of a distributed ledger which can be created in many other ways.

The novelty with blockchain is related to a paradigm shift. Instead of having a centralised entity controlling the servers for instance, blockchains provides a transparent and decentralised alternative. Transparency comes from the open source community, and thanks to transparency the open source community can verify the claims of decentralisation.

If a blockchain is not 100% open source, it's just another centralised thing.

[–] [email protected] 1 points 9 months ago

one of the main reasons will be that there are plenty of ways to do what NFTs were supposed to do, but in more efficient and economic ways.

Incorrect. Current NFT technology would make a nearly foolproof copyright enforcement system that would allow streaming and recorded content creators a way to fight back against malicious DCMA takedowns.

[–] [email protected] 1 points 9 months ago (1 children)

  1. Current blockchains are inefficient, proof of work is not the only way to process blocks. Do you have any idea how inefficient internal combustion engines were only a decade after they were invented?

  2. It's not about 'need', blockchains simply do public, highly tamper resistant and frictionless asset transfer ledgers better than any other proprietary system in existence.

You don't 'need' to light your barbecue with a match because we invented much safer and better high tech ways to start your grill. Blockchain is that.

Your arguments are literally the same thing tens of thousands of people a month say with zero original thought or evidence that you actually researched what you parroted.

[–] [email protected] 1 points 9 months ago

Projecting much!? You never bothered to post anything to support your own statements while you posted the usual pro-crypto and pro-blockchain talking points. Even in your reply you didn't bother to come up with anything, besides accusing me of parroting stuff.

Every accusation is a confession. 😜