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At what point does Apple decide to stop selling phones in the EU? how would this effect US users?> (alien.top)

submitted 10 months ago by [email protected] to c/[email protected]

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I understand wanting USB-C, and its honestly a great move, but with the EU demanding Apple to implement RCS, and sideloading, i cant imagine them ever doing that. one of apples biggest selling points is how secure they are, and the experience using the iPhone with other iPhone users. can apple just outright say no and stop selling devices there? would that raise the cost/lower the availability of devices for other countries?

im super interested in this so i also want to know. if you were in apples position, what would you do?

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[–] [email protected] 1 points 10 months ago

Well, sideloading is coming to the EU in 2024 (I read the other day).

The RCS story is weird because most people in Europe use WhatsApp because you don’t get text bundles. My team at work live in Belgium, France, Luxembourg and I’m in Spain. Two guys are from Romania and 1 from Italy. Occasionally they work from there. WhatsApp works regardless.

[–] [email protected] 1 points 10 months ago

Do you know how big Europe is? 🤣

[–] [email protected] 1 points 10 months ago

They’ll probably spend some $$ on research and data analytics and forecast a cost benefit analysis of the possible scenarios (Pulling out of EU/Complying with EU Rules/ Offering Specific EU only features/ Any other) and whichever scenario expects the highest net benefit in terms of money is what they’ll do.

I’m just guessing because money is the reason corporations exist, so that’ll be their first priority.

[–] [email protected] 1 points 10 months ago

They will never stop. EU is a big market.

iPhones in the EU are priced 30-50 % higher then the US. It generates massive profits and enables Apple to subsidize the US to hold market share and brand awareness over there.