this post was submitted on 20 Aug 2023
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chapotraphouse

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blahaj, a stuffed animal sold by a company that is the number one consumer of wood in the world. it becomes extremely popular because of memes, more people buy it. i dont get it comrades, it seems like pandering to me. ikea isnt like boeing in terms of awfulness but its existence is resulting in increased deforestation around the world. the ikea stores act as cultural embassies for sweden, they provide a sanitized commodified disneylandesque experience of sweden which really helps their public image on the world stage when they are allowing hate crimes against muslims to occur in their country, but hey, buy the toy shark, trans rights, consume treats, all being trans is is buying useless shit with the pride flag on it from corporations that wouldnt have hired you ten years ago but now want your money. in conclusion blahaj is a class traitor, embrace neopets, i sure hope theres no weird shit going on there like a christofascist owns it and is donating money to trump, and no i didnt look up anything about neopets, im just assuming theirs something bad there too. i wonder how right i am about that?

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[–] [email protected] 54 points 1 year ago (1 children)

Blahaj is innocent! The trans community just adopted him because he has a pink mouth, white underbelly and blue surface. These resemble the colours of the trans flag. To the best of my knowledge, Ikea is not behind this. They might be capitalising on it now, but it's not really much different than when Subaru noticed that a not-insignificant number of their customers were lesbians and started marketing specifically to them.

[–] [email protected] 23 points 1 year ago

I never realized that it was because of the colors! That's interesting.

[–] [email protected] 45 points 1 year ago (1 children)

Idk but the one I'm hugging rn is so cute and cuddly and comfy

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[–] [email protected] 45 points 1 year ago (2 children)

There's quite a bit of misinformation and assumptions on the trans-shark connection. The real deal of Blåhaj is actually rooted in the tragic rejection many of us face. I would argue actually that it is a currently developing piece of our culture and heritage. Blåhaj became popular with the trans community because it's a cheap stuffed animal from a cheap furniture store. Since so many of us get rejected and have to start our lives over sans financial supports, housing, or furniture, many folx have found themselves getting some basic furnishings at IKEA. So as they get the stuff they need, they pass by a bin of cute plushie sharks that are cheap. Small comforts like this can make a big difference in such a difficult time. It's a symbol of starting new, healing, and growing.

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[–] [email protected] 43 points 1 year ago (3 children)

its existence is resulting in increased deforestation around the world

as much as I hate to defend a massive corporation, I don't think this is actually true. IKEA claims to use 99.9% FSC-certified wood, so it's coming from forests where the trees are planted at the same rate that they're harvested. it makes sense for companies to do this even from a profit-driven perspective, since it would be quite bad for their business if there weren't enough trees

the main cause of deforestation is agriculture, especially animal agriculture. 80% of de-forested land in the amazon rainforest is being used to rear cattle

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[–] [email protected] 41 points 1 year ago (1 children)

buy your blahaj from AliExpress. not only does it come with more stuffing and a zipper, but you're helping china export shark-shaped socialism deng-salute

[–] [email protected] 30 points 1 year ago* (last edited 1 year ago)

also the bootleghaj comes in many colours... like pink!

or you can be so fucking gay that even your blåhaj is rainbow striped lets-fucking-go

[–] [email protected] 37 points 1 year ago

I bought mine for the meme and quickly found out the toothy friend is just amazing for emotional support. You get a decent-sized plushie for a good prize and the overall shape is very huggable, blahaj just works very nicely as a comforter. Mine got me through a lot of rough patches in that critical timeframe before i could start HRT, the one where every day is a war against your own body and the wait list simply crushes you.

Also sharks are misunderstood, stigmatized beings. They are often portrayed as predatory monsters, but actually play a vital role as a keystone species in marine ecosystems, exactly like trans folks.

[–] [email protected] 37 points 1 year ago (2 children)

Counterpoint: I'm hugging one right now and it's great.

I'm cis though.

[–] [email protected] 33 points 1 year ago (2 children)
[–] [email protected] 31 points 1 year ago (2 children)

Lol. Apparently being on hexbear means I'm statistically trans, so we'll see.

[–] [email protected] 19 points 1 year ago (6 children)

Homie, you got "any" listed as your pronouns... That shark full of hormones and gay agenda.

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[–] [email protected] 24 points 1 year ago (1 children)

hexbear is just a leftist version of r/egg_irl

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[–] [email protected] 13 points 1 year ago
[–] [email protected] 35 points 1 year ago (1 children)

This is only somewhat related, but during my recent visit to the USA I learned that one of my cousins who I hadn't seen in four years is trans and communist in pretty much the exact same way as me, with a lot of other similarities, too. It owns a blåhaj which it named "Kaworu" after the Evangelion character. That was my first time seeing a blåhaj in person, and the first time I experienced being physically proximal to a person I could actually relate to. It's very lonely being this closeted with no-one like me nearby. Maybe I'll get myself a blåhaj and name it "Shinji" to keep me company until the next time I see my cousin. God willing that won't be another four years.

[–] [email protected] 15 points 1 year ago

Just sending some warmth your way in the tiny way I can. Hope things get better for you.

[–] [email protected] 34 points 1 year ago (5 children)

This is a pretty weird take, like trans people can only like things that are totally ethical? And then like oh but the microtransactions website that couldn't even pull off an nft is ok?

holy purity test batman

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[–] [email protected] 30 points 1 year ago (2 children)

Potential struggle-session topic: If you're going to complain about misrepresentations of Sweden, please use the å: Blåhaj (and not say "blah hadge"; "blaw high" would be much better). :cat-trans:

[–] [email protected] 18 points 1 year ago (1 children)

If one cannot type ⟨å⟩, it is common to replace it with the digraph ⟨aa⟩.

[–] [email protected] 13 points 1 year ago* (last edited 1 year ago) (1 children)

Honestly, even just the "a" is fine, really. I'll just read it as "blah-hadge" for my own amusement. But if anyone wants the å, it's probably Alt-0229 on Windows, Ctrl-Shift-u e 5 on Linux, or hold down "a" until the accented-characters popup appears on Macs, iOS and Android.

[–] [email protected] 12 points 1 year ago

It's also possible to create a custom keyboard layout or use an IME with a custom dictionary feature or something like that.

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[–] [email protected] 29 points 1 year ago

Aside from the comments on sustainable lumber that ikea may or may not use, most blahaj i've seen ppl buy have been much cheaper aliexpress knockoffs. Hmmm proof of the sino-transgender agenda? xicko

[–] [email protected] 28 points 1 year ago

While I'm not saying Ikea is great, I'll just take the moment to say wood is the most sustainable material. It locks carbon in and regrows with ease. We just need to make sure it has room and freedom and regrow, and that we harvest them with genuine care and responsibility for the future (which obviously nobody is doing in capitalism).

[–] [email protected] 27 points 1 year ago* (last edited 1 year ago) (3 children)

Trans people are relatively more left wing and Sweden is a socialist country. Ikea is also providing revolutionaries all over the world with critical supplies like durable marble tables and comfy yet affordable sofas for the meeting room

[–] [email protected] 32 points 1 year ago
[–] [email protected] 25 points 1 year ago

Sweden is a socialist country

what

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[–] [email protected] 26 points 1 year ago

From what I remember, it goes like this: Shark is cuddly, you can use plausible deniability since sharks are "cool" and often considered a "boyish" animal (for those closeted), and its colors match the trans flag.

I hold no love for the corpo and their trying to capitalize on the phenomenon is distasteful to say the least, but in a cishetero world that denies softness (physically and emotionally) I think it's a small comfort.

[–] [email protected] 25 points 1 year ago

You're mixing up cause and effect. It's not that trans people like the shark, it's that the shark turns you trans

[–] [email protected] 23 points 1 year ago (1 children)

I got dogpilled when I've mentioned the shork seems like a planted thing to extort the queer community. In all fairness, it does feel nice, however, the scope of the craze feels unsettlingly odd.

[–] [email protected] 12 points 1 year ago (1 children)

I don't think it was actually planted, they just took note as it started to be a thing and decided to play into it (because of course they would)

[–] [email protected] 13 points 1 year ago (1 children)

Samsies. It seems like something that started organically and when Ikea noticed it they took advantage of that.

I would contrast it to something I noticed decades ago - Before Corporate Pride reached it's final evolution one of the few sponsors of Pride events you would reliably see was liquor companies. Liquor companies recognized that for a wide variety of reasons, including the stress of marginalization and oppression, queer people tended to drink a lot. Their support for Pride was a purely predatory attempt to sell more alcohol to a demographic vulnerable to alcoholism and excess drinking. Really gross, Capitalist way of looking at the world. Of the two I prefer the shark.

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[–] [email protected] 23 points 1 year ago (1 children)

I think a big part of it is having a cheerful, fun shared symbol that a marginalized group of people can share to feel a sense of connectedness. It's a token of membership in the group that helps people who often feel extremely isolated and besieged by a hostile society remember that there are other people who share there experience and who support them. As a stuffed animal Blahaj is literally an object for providing emotional support, both in normal times and in times of distress. While the adoption of this particular shark was likely arbitrary, it has proven to be an extremely powerful unifying symbol.

okay I'm taking off my Anthropologist hat now. Back to shitposting.

[–] [email protected] 23 points 1 year ago* (last edited 1 year ago)

Most Hexbears are either suspicious of or opposed to consumer activism. There are a couple of memes and one-liners about Leftist beliefs not requiring a vow of poverty, or the adoption of an austere lifestyle. It's also recognized that individual consumer choice does not meaningfully effect corporations. Basically - Feeling guilty about it won't help anyone. Buying from allies and fellow travelers is encouraged where possible, and if you have the option certainly do avoid buying from particularly bad companies, but "There is no ethical consumption under capitalism" is an oft repeated saying and understood in the sense that anything you buy is tied in to global capitalism in some way or another.

That said, uncritical support for people who choose the five fingered discount version of trans shark liberation.

[–] [email protected] 22 points 1 year ago

Well, TIL what blahaj actually is.

[–] [email protected] 20 points 1 year ago (1 children)

Idk I just thought the shark plushy looked cool as a kid and asked for one and then it ended up being a trans thing

[–] [email protected] 18 points 1 year ago (1 children)

as a kid

Damn. I feel old as shit now and I’m not even 30 yet. powercry-2

[–] [email protected] 14 points 1 year ago* (last edited 1 year ago) (1 children)

Wait how old are blåhajar?

[–] [email protected] 20 points 1 year ago (1 children)

Apparently they were introduced in 2014.

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[–] [email protected] 18 points 1 year ago* (last edited 1 year ago) (2 children)

I choose to believe that it is because trans people, like sharks, grow rows of teeth

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[–] [email protected] 14 points 1 year ago

it's funny you say that because neopets was bought by doug dohring before it blew up, who has donated millions to the church of scientology. he sold it to some other company a few years after though.

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