this post was submitted on 20 Aug 2023
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chapotraphouse
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I don't think it was actually planted, they just took note as it started to be a thing and decided to play into it (because of course they would)
Samsies. It seems like something that started organically and when Ikea noticed it they took advantage of that.
I would contrast it to something I noticed decades ago - Before Corporate Pride reached it's final evolution one of the few sponsors of Pride events you would reliably see was liquor companies. Liquor companies recognized that for a wide variety of reasons, including the stress of marginalization and oppression, queer people tended to drink a lot. Their support for Pride was a purely predatory attempt to sell more alcohol to a demographic vulnerable to alcoholism and excess drinking. Really gross, Capitalist way of looking at the world. Of the two I prefer the shark.
Ngl this rings so fucking true for me