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The original was posted on /r/piracy by /u/baby_envol on 2024-07-26 10:10:21+00:00.
Disney+ shifts up a gear and will add advertising to all its plans while prohibiting account sharing 07/26/2024 • 11:51
Disney is following the Netflix model and will significantly reduce the level of service of its Disney+ SVOD offer. On the agenda: more advertising and less account sharing.
More after the ad
Source: Disney+ This may be very bad news for subscribers to the Disney+ SVOD offer. Entertainment giant Disney has announced an update to the terms of use of its service. The goal: to want to tighten the screws on its service, following the changes already made by Netflix, the industry champion.
Advertising is coming everywhere As reported by Mundoplus, Disney+ will now be able to offer advertising on all levels of packages. Until now, the service offered, like Amazon and Netflix, a first level of package with advertising. The levels above made it possible to protect yourself from it.
To go further Netflix, Prime Video, Disney+, Apple TV+: which SVOD platform to choose in 2024?
From now on, the conditions of use of Disney+ indicate that the giant can now offer on all its packages: breaks dedicated to advertisements in the middle of the content, with links to other content (trailers for films or series) as well as to other products (sponsorship).
If Disney really implements this new offer, one can wonder if part of the public will not have an interest in switching to the cheapest offer. The difference between the first two levels of packages was mainly on the issue of advertising.
End of account sharing The update of the Disney+ terms of use also puts in place a ban on account sharing. Like Netflix, the service previously fully authorized it and even promoted it. To encourage new subscriptions, SVOD services have started to block this type of sharing. A change in strategy that has allowed Netflix to increase its number of subscriptions.
However, Disney will offer a paid option "Extra Access" allowing you to share your subscription with other family members outside the main household.
At this point, let's emphasize the fact that this is an update to Disney's terms of use, which seems to prepare the ground for the evolution of the service's packages. At this stage, the giant has not announced the integration of these changes to the packages or any price changes.