Memes

Absolutely, for many it's nice to be under one name even if there is no legal need. I do think though that in a world where taking the male family name is not a default and anything can happen, double barrelling becomes problematic as a solution. You can only double barrel so many times! We need a new tradition that is equal for everyone and scales well. My favourite is what I once witnessed at a fantastic wedding. Before cutting their cake, the happy couple literally did a coin flip to choose who would take the other's name. It was easily the most exciting part of the day.