this post was submitted on 19 Dec 2023
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Universities lose money on sports in net because of title IX. Football/basketball subsidize every other athletic program at a university.
Also reports generally don't include donations as sports revenue, but a significant chunk are absolutely related to the athletic program.
Title 9 is the definition of great idea but terrible execution. It has caused tons of men's non revenue programs to fold in the past few decades. Notably, as a swimmer, the University of Iowa no longer has a men's swim team, and they literally invented butterfly.
There's really not a good solution. Non-revenue sports are always going to be facing cuts. If you limited to having similar sport offerings, then it's probably only basketball, baseball/softball, and football/something that are offered, and even baseball is limited to a handful of universities.
If you limit scholarships like the current system, because football has so many scholarships, there needs to be 4-5 women's sports to be balanced. If you add some rules to force offering a men's team for each women's team, then it's a huge benefit for the men even if there aren't scholarships available.