this post was submitted on 04 Dec 2023
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I don’t see it happening, at least not without significant changes to the card itself. The whole premise of the Apple Card is to provide tools and policies that help cardholders cut down on the types of spending that actually lead to card issuers making money. The Apple Card transaction volume would have to be really high to offset the lost opportunity for interest revenue, and if that were the case Goldman probably wouldn’t be struggling right now.
I don’t see what Chase has to gain from taking on this card. It’d need to be a non-dominant player with something to gain from growth.