Apple

No. It’s not that they lost their touch man, it’s that smartphones as a whole have peaked. There’s not much you can do to change or improve the current phones we have, the candy bar metal and glass sandwich phones are at a point where nothing is gonna change for quite a while besides internal specs and camera lenses. Foldables are okay but they’re far from being practical or durable enough to take the beating of everyday life and are meant for office workers that don’t have a spec of callused skin lol. It just feels like they’ve lost their touch cause it went from looking like the iPhone’s with all the thick chunky bezels, to having the notch and being more full screen, to now having no notch. Smartphones are at a stalemate right now and have little room to make anything drastically new or innovative until we progress further with technology as a whole. All the crazy phones you see trying to push the envelope the past few years all look tacky and weird and have features most consumers find useless, think of the Chinese brands here. We are basically just getting more refined versions of what we already have, with a processor bump up each year to keep the longevity and power factor the same for the same amount of years. Give it some time, once technology as a whole progresses and we discover some out of this world tech again, that’s when smartphones will change again. Right now it’s better to keep your iPhone for 3ish years and only upgrade for a fresh battery, and processor and camera improvements and software features. Your smartphone’s will remain stable is the good news.