this post was submitted on 03 Jul 2023
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Movies and TV Shows
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End of franchise films ? Not even close. What I think you’re seeing now is the floor is much lower for franchise films than before (especially with comic book movies). You need more than “it’s a Marvel movie” to have people go out and come see. The top movies of the year are still either sequels to franchises or based on existing IP.
That's true. I should have titled the end of the "risk free" franchise film. Disney and WB drop 200 million on a movie and start filming without a coherent script because they knew that the film would coast on the name alone. I think those days might be gone. Marvel and others might need to step up their game to survive.
Agreed completely. Writing and Direction are key and studios will definitely need to recognize that (ironic considering the writers are still in strike).
Out of the loop, why is there a writers' strike?
In short, studios are trying to replace writers with AI
That was part of it. They are also getting stiffed by streaming services.
Plus, half the reason for lack of interest in Flash is that in franchise terms, it's a "dead man walking" --the whole DCEU is getting the (re)boot after this, so there's no incentive to watch this installment when you know there'll be no payoff for anything it sets up.
Agreed. Early-mid 2010s were hollywood's golden ticket for franchises. Another hunger games? A marvel movie? Star Wars? Hobbit? Just keep churning them out and we'll go see them.
Now we (at least me and the people I talk to) are over the big franchises. For example, I love the infinity marvel movies, yes they're repetative and predictable but they were fun, and I started watching them with Iron Man. It was a ton of fun seeking out easter eggs and predicting where it'd go. But it's over, they finished it, and IMO they finished it well.
Now... well, another one comes out, super, I'll see it when I get around to it. I'm definitely not going to go to the theater and I'm not going to buy a copy, so sometime on a streaming service probably.
I do hope we see a renaissance in individual films. I've been catching up on my backlog and there are so many good ones, I hope that Hollywood sees that not everything needs to be a (4 part) trilogy.
(but then there's Dune....)
I had the same reaction with Marvel. I would watch almost every single movie the week it came out. They did extremely well with their Infinity Saga and capped it with an incredible conclusion. Infinity War/Endgame is a master stroke to what could’ve been an absolute disaster. Now that it’s over, the only MCU movies I’ve watched in theaters (let alone the first week) were No Way Home, Wakanda Forever, and GOTG3. The others I watched eventually at home (if at all).