this post was submitted on 03 Jul 2023
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Because this information is very valuable to advertisers who want to target to customer base. If Meta sells them the users who happen to be X, Y, and Z and also happen to be searching recently for a similar product, Boom they’ve got themselves a likely customer. Much easier than advertising to the masses and hoping 0.1% will bite.
It’s all about discreet money making. The advertisers and Meta only care about how to make money off you.