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[–] 2 points 2 years ago (1 child)

Probably targeting got cheaper. I think this is a left shift in the targeting curve.

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  • [–] 1 point 2 years ago

    I did just wake up - wouldn't this be a right shift in targeting curve? Lower cost of targeting me is a supply side change.

    At any specific cost to target there is an increased quantity willing to accept that cost?

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