A journalist on Bluesky had a friend of hers send her a deep fake made by a bank to serve to her friends.
Link to thread: https://bsky.app/profile/lebassett.bsky.social/post/3mwel345jr22s
Any photo you upload to the cloud can and will be used for AI training. Once it is absorbed by the evergrowing monstrosity, it is impossible to disentangle. Your likeness is in its database for eternity (or as long as its creators keep feeding it energy and data).