Yeah, signage used to be massively more important. Not just the intersection signs, but the mile markers, the signs that give you a general guide to a distant hospital or park, the signs on overhead bridges that tell you what that cross street is. You'd have to constantly note them.

The compass was a lot more important, to the point where people installed aftermarket compasses in their car if there wasn't one already. Also there was a lot more math with address numbers, like noting which side of the street had odd numbers, then counting how much they were incrementing to estimate how close you were. Resetting your "trip odometer" could be important.

There was just a lot more "dead reckoning" type of shit. GPS made all of this stuff so much easier. I do miss the AAA Triptiks though. My Grandma had AAA and she would get them for me. There was something really satisfying about working your way through one on a long road trip.