victorz comments on Ferrari marketing boss quits just weeks after EV launch backlash

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[–] victorz@lemmy.world 60 points 2 months ago (1 child)

I imagine that's the issue, that it does in fact not look like a Ferrari, when it is supposed to be a Ferrari.

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[–] nondescripthandle@lemmy.dbzer0.com 9 points 2 months ago* (2 children)

Yeah definitely, like if Audemars Piguet released watches that didn't look like an Audemars Piguet they'd definitely get a similar reaction from similar clientele.

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[–] victorz@lemmy.world 2 points 2 months ago

No doubt!

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[–] kbobabob@lemmy.dbzer0.com 1 point 2 months ago (1 child)

Like this?

https://www.swatch.com/en-us/royal-pop.html

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[–] nondescripthandle@lemmy.dbzer0.com 2 points 2 months ago* (1 child)

Technically that's a swatch release, similar to the Moonswatch. People went crazy for the royal pop though, more than I thought they would.

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[–] kbobabob@lemmy.dbzer0.com 1 point 2 months ago*

I know but it has their brand name all over it, so they have to own it as well.

I saw a lot from both sides. Some loved it and others were pissed.

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