this post was submitted on 03 Sep 2023
894 points (97.5% liked)

Technology

59119 readers
2895 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots


founded 1 year ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
[–] [email protected] 3 points 1 year ago

because it can pull people to the longer content.

In the experience of many youtubers, the shorts audience and long format audience is 2 distinctly different groups with almost no overlap.

Shorts may drive subscriptions, but it doesn't significantly translate to more views or watch time on normal videos.