That's the kind of behavior rewarded by market competition. The ones who aren't evil and fucked up will struggle to properly exploit and superexploit, so they either fall behind their bourgeois peers or willingly leave their bourgeois lifestyles behind for something less stressful and evil. Then there's the people who aren't simply born into their ruling class status, and they can only get there if they're willing to lie and cheat and steal and kill and worse to get to the top.