1170

Adblockers stop publishers serving ads to (or even seeing) 1bn web users - Press Gazette (pressgazette.co.uk)

submitted 2 days ago by [email protected] to c/[email protected]

341 comments fedilink hide all child comments

They call it "dark traffic" - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

you are viewing a single comment's thread
view the rest of the comments

[-] [email protected] 28 points 2 days ago

Besides the trackers and malware, ads can be categorised as a flaw in technology. A kind of software parasite that uses a computer's resources without providing any additional functionality to the user.

[-] [email protected] 14 points 2 days ago* (last edited 2 days ago)

Ads are malware (software maliciously made to do something the user doesn't want), yes. :3

this post was submitted on 20 Jul 2025

1170 points (99.4% liked)

Technology

73066 readers

2394 users here now

This is a most excellent place for technology news and articles.

Our Rules

Follow the lemmy.world rules.
Only tech related news or articles.
Be excellent to each other!
Mod approved content bots can post up to 10 articles per day.
Threads asking for personal tech support may be deleted.
Politics threads may be removed.
No memes allowed as posts, OK to post as comments.
Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
Check for duplicates before posting, duplicates may be removed
Accounts 7 days and younger will have their posts automatically removed.

Approved Bots

founded 2 years ago

MODERATORS

[email protected]