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Tesla’s Cybertruck flop is historic. The brand collapse is even worse
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I have no idea why Tesla thought that the Cybertruck would sell well enough to justify the production numbers.
They should have did the Roadster first instead and then the Cybertruck, both run in 5k lots to meet orders. Making such niche vehicles like it was going to be bought up like an F150 or a Civic is just dumb.
It was originally said to be sold at $40k and a long range. Even back at the announcement time ICE pickups were expensive. Even people that were put off by the looks could swallow getting a full sized truck which wouldn't need expensive fuel for $40k. It just never ended up being that.
Yeah when it was announced I remember thinking "damn, that would totally be worth it despite the fact that it looks a bit weird," - because at that price it was actually cheaper than the available sedans. But of course, that was six years ago, before Musk made a complete Nazi of himself and of course, before it became a $100k boondoggle.
I still can't believe people still believe him after doing this same thing for every car model. Full autonomy is still not a thing that really exists after saying it'll be out "next year" for a decade.