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Tesla’s Cybertruck flop is historic. The brand collapse is even worse
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I have no idea why Tesla thought that the Cybertruck would sell well enough to justify the production numbers.
They should have did the Roadster first instead and then the Cybertruck, both run in 5k lots to meet orders. Making such niche vehicles like it was going to be bought up like an F150 or a Civic is just dumb.
The original sell on the look was something like exoskeleton. Basically, the SpaceX Starship is stainless steel. Musk needed another consumer of it to make Starship more financially sound I suppose, so here comes CyberTruck which will use cold rolled steel exoskeleton, except it’s nothing like what it was sold to be.