this post was submitted on 18 Mar 2025
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Have you ever heard of the term federation-washing?

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[–] [email protected] 5 points 9 hours ago

I know you’ll get blowback for this, eye rolls and such about how it’s not that hard, but I’ve been building social software for ordinary humans for almost 25 years and you are quite correct. Honestly the Mastodon PR itself was too complex. Anytime you heard about it, you heard not about what a hot social destination it is, but how cool its distributed technology model is and that shit just flies over most peoples heads and actually scares them into think it will be complex and hard. Then you prompt them to choose an instance and it’s just game over. Ordinary users have the attention span of a fruit fly.