this post was submitted on 03 Jan 2025
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Meta’s AI Profiles Are Already Polluting Instagram and Facebook With Slop (gizmodo.com)
submitted 5 days ago by [email protected] to c/[email protected]
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Soon people discovered that Meta’s ghoulish posters had been among us for months, even years. There’s Liv, a “Proud black queer momma of 2 & truth-teller,” according to its Instagram profile. Add to that Brian, “everybody’s grandpa;” Jade, “your girl for all things hip-hop;” and Carter, a “relationship coach.” I’m sure there are more yet to be discovered.

All four of these posters have pages on both Facebook and Instagram with mirrored content and all four have post histories that go back to September 26, 2023. The accounts have the blue verified check marks and a label indicating that they’re an AI “managed by Meta.” Users can block them on Facebook, but not on Instagram. Users can also message them across all of Meta’s platforms, including WhatsApp.

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[–] [email protected] 23 points 4 days ago (1 children)

I'd suggest they know growth of the platforms is waning, if not going backwards, but if they create a heap of bots and call them "active users" then the share price won't go down. That's the only reason I can think of.

[–] [email protected] 12 points 4 days ago

That was my first thought too. It seems like that would be an easy way to get sued by advertisers though. You can't sell stuff to bots.