Enshittification

If you have kids it's probably worth knowing about. If not, it might be better to avoid increasing your outrage

Spidermans got Elsa pregnant. They need to do way instain mother.

YT is filling up with the very heavily A/B tested content mills.

One thing that is assured to get a click from a small girl is Elsa. One thing that's sure to get a click from a small boy is Spiderman. Consequently, you get enormous swaths of content that are just people in Spiderman and Elsa costumes doing weird or innocuous things on camera. As the format has evolved, more click-baity content gets folded in. Being pregnant, getting vaccine shots, and covering each other with peanut butter all grab kids interest, so the people in the Elsa and Spiderman costumes run around with fake pregnancy bellies and oversized syringe needles and giant tubs of peanut butter to rub each other with.

It's perverse and it has no conceivable cinematic value, but it can be used to grab a small kid's attention for hours on end. So its the perfect tool for monetizing latchkey kids.