this post was submitted on 09 Apr 2024
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A Boring Dystopia
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Actually looking through the site. I don't really see how they're going to make enough money on this.
I cannot see anywhere on their site that suggests the camera will be watching you (and there's probably laws against that, even in the USA!) and the FAQ specifically says the camera has a cover and only an app using the camera will make that open, and you have to accept the permission.
Also, it seems they play the ads on a separate screen. Which suggests there won't be sound either. So they don't even expect you to be paying attention to the ads, because it seems they won't block content for them.
I expect there might be an initial interest in advertisers. But if they don't see a decent conversion rate, I cannot imagine they will keep paying enough to cover the TV for ads.
Also, what happens when one of these breaks, they replace it for free? I'd imagine they would need to because otherwise the hardware they paid for is no longer generating revenue.
This sounds like a late April fool. :P