They should stop making ugly ass cars. Electric vehicles can look normal.

“Overpriced brand that hasn’t innovated in decades falls short of lofty goals.”

Seriously nobody wants a Mini that looks like it got stung by a bee, electric or otherwise.

Well ya. We are currently in transition from the old iX (now discontinued) and i4 to the Neue Klasse iX3 and i3.

If they had a reasonably priced convertible mini bev I'd buy it yesterday. But it doesn't exist and if it did it wouldn't be reasonably priced

Incompetent marketing department.

Everyone in the world sells noiseless, emissions-free products but these people can't.

I really like my gas mini cooper but I looked into the EV equivalent and the mileage is trash at its price range. In the US the only decent options seem to be Korean made, which is a shame since the Chinese brands seem to be best in show right now (especially for compact cheap evs).

They are releasing the iX5, which seems pretty feature rich and has some decent range, but it costs $80K+ depending on the trim.

That price tag is gonna limit the market a bit.