He's an arse. He just says the same banal obvious things over and over again, usually preceded by "Listen..." or suffixed with "...I'll tell you".

He has no tactical insight to offer, and instead either just trades on his cheeky chappy persona, or gets himself all worked up to show how much 'pashun' he has.

He's the Nigel Farage of punditry.

He's cursed