I bought a GTX780 for $500 MSRP circa 2013. I considered that to be crazy expensive at the time, but I was going all out on that system. Currently I run a GTX1080Ti(bought used) with 11GB of VRAM and they want me to spend $600 for 1 more GB of VRAM? PS5 has 16 GB of shared memory, 16GB should be entry level of VRAM for a system thats expected to keep up with this generation of graphics. There’s no reason for Nvidia to do this other than to force users to upgrade sooner.

Funny part is the market is so fucked that reviewers are lauding this a decent deal. I think the 1080Ti will last me until OLED matures and I finally upgrade from a 1080p monitor. According to the steam survey most gamers are in a similar boat.

Yeah, I think it's important not to lose perspective here and let expectations slide just because Nvidia are being more awful right now. Make no mistake, value went out the window a long time ago and AMD are also fucking us, just a little less hard than their main competitor. Even adjusting for inflation, what used to get you the top of the line now gets you last-gen midrange.

Launch msrp for a HD7850, which was the same category as the 6700XT today (upper middle tier) was 250 usd.

There's much more effort involved to produce modern GPU now. Either way, if NVidia would be truly greedy, they'd close gaming gpu business right away and would produce only AI accelerators. You can take same 4070, add $200 worth of GDDR chips to the layout and sell this for $15k minimum, shit would be on backorder.

Just got my brand new 6800xt for $350, upgrading from a 970 screw Nvidia.