Thats what I was thinking of but couldnt remember the name, maybe I need to watch more telltale content again.

The BITE classification was invented in order to justify hatred of small religions, by taking a word that already had a meaning (cult) and attaching a second, pejorative meaning to it. It's like if I write a fantasy novel with a species of evil creatures called jews. Jew is already a word, and it's a horrific act of religious persecution to take a pre-existing word for marginalised religions and spin it into an unrelated negative.