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This might help explain the spectacular launch of Threads (lemmy.world)
submitted 3 years ago by to c/fediverse@lemmy.world
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Automatically creating a shadow account for everyone on Instagram?

Even allowing people to follow that account?

Sounds like they really wanted to push Threads out the door in a big way.

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[–] 1 point 3 years ago (1 child)

I don’t see how that’s related to them lying about user numbers, which I really don’t think they are doing.

We’ll see where threads will be in a few months, I’m sure not everyone will stay active there.

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  • [–] 1 point 3 years ago

    I’m not sure how you can see it any other way.

    They had a successful platform (Instagram) and piggybacked a new platform on top and are counting the users toward their numbers.

    If Zuckerbag released Threads without being tied to Instagram, it’d be a queef in the wind of a userbase.

    It’s a clever strategy. For sure. I won’t pretend it’s not.

    But seeing how “Notes” went - I don’t think it’s gonna go very far.

    It’s like if McDonald’s started selling hotdogs from their stores under a separate store within their restaurants.

    “McDog’s has over 1 billion served!”

    No, McDonald’s does - you just put another product under the same roof by a different name.

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